- Starting point for the briefs could be clients from hell.
Potential themes that have come from the above idea are;
Caffine
Clients from hell
Sleep
Guilty pleasure
The zone
Procrastination
Inspiration
These themes are all things that link to our experiences on the course and the things we've gone through throughout the three years. The idea of having a word or a couple of words is that we'd all go away and come back with a unique response.
- In order to encourage people to come to the event we could promote it as being a networking event for everyone so professionals can also make contacts.
- We need to get on the promotional side asap.
- Each of us could make a list of contacts in order to show that we can actually draw a crowd in if anyone currently has any doubts.
- Need to consider a promotional concept. How are we going to make people aware and what will be most successful?
At this point there are doubts about the success of the event so we all need to go away and re-consider why we are doing this and does it need to be taken in a different direction?
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