The other thing I need to consider when designing the branding is how this will work across other elements that will need to be branded such as the shop front, sign and uniforms that the staff wear. This adds a further design element on top of the packaging/product design. This also means I can contextulise the logo to make the brief appear more real to life and show what it would be like if it were to exist. These are images of how it currently looks.
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