These are the final designs for the invitation and the rsvp. They are exactly the same design but the rsvp will be smaller than the invitation so that when the invitation is posted, the rsvp and envelope can be placed inside. There is the inpracticality that the rsvp is going to be so small it could get lost in the post but I thought about the fact it coul be put inside another envelope as most people tend to have these at home. When printed, both of these will also be foiled. The insides are now both blank so that a personal message can be written inside because as a consumer of these products, I much prefer it when I can write whatever I'd like and from experience, other people do too.
Sunday, 21 April 2013
Tigerprint Colour; invitation and rsvp.
These are the final designs for the invitation and the rsvp. They are exactly the same design but the rsvp will be smaller than the invitation so that when the invitation is posted, the rsvp and envelope can be placed inside. There is the inpracticality that the rsvp is going to be so small it could get lost in the post but I thought about the fact it coul be put inside another envelope as most people tend to have these at home. When printed, both of these will also be foiled. The insides are now both blank so that a personal message can be written inside because as a consumer of these products, I much prefer it when I can write whatever I'd like and from experience, other people do too.
Friday, 19 April 2013
Surface Pattern Yearbook; meeting.
We had a meeting today to show Duncan the current progress on the yearbook. At this point we had made decisions about the overall layout of the yearbook but just with placeholder images as an example, the front and back cover and all the copy was set within it.
Duncan said that he had come across some development on one of our blogs and when he showed us whose this was it happened to be claudia's. Although he liked the previous colour scheme for the yearbook cover, he said he preferred the darker and bolder colours because this really stands out.
The font we have chosen needs a donation toward it for the designer so we spoke to him about this and he's happy to do this.
He's asked about having some hard copies printed to be placed around their studio at the show and also so we can all have a copy each.
Duncan needs to check out a link to the course website to make sure this is ok.
We need to print a copy of the yearbook for Duncan so he can show the rest of the course team what progress has been made.
One student has details missing so we need to chase this up.
We may possibly use some images Duncan has as backgrounds from awards etc.
Duncan said that he had come across some development on one of our blogs and when he showed us whose this was it happened to be claudia's. Although he liked the previous colour scheme for the yearbook cover, he said he preferred the darker and bolder colours because this really stands out.
The font we have chosen needs a donation toward it for the designer so we spoke to him about this and he's happy to do this.
He's asked about having some hard copies printed to be placed around their studio at the show and also so we can all have a copy each.
Duncan needs to check out a link to the course website to make sure this is ok.
We need to print a copy of the yearbook for Duncan so he can show the rest of the course team what progress has been made.
One student has details missing so we need to chase this up.
We may possibly use some images Duncan has as backgrounds from awards etc.
Design Context Publication; examples of newspapers.
Baljeet lent me some newspapers so I could get an idea for the format I'd like to lay my own newspaper out in. This gave me a good idea of the scale I'd be working with, how I could possibly place my own images and the point sizes I should consider using. The great thing about these newspapers was that the majority of them were image based so they were a really good source of inspiration.
Thursday, 18 April 2013
Tigerprint Colour; banner development.
Before desinging this product, I already had a typeface in mind that I thought might be appropriate because it's quite positive and bold enough to work in a banner format.
I started off by having a going at using the repeat pattern within another product again for the same reason as with the envelopes. This idea would be that the typeface would be all in black saying 'happy birthday' on top of the repeat pattern design. I don't think this really works because the black is too harsh on top of the bright colours but if I were to change the black to orange or blue the text wouldn't be a visable.
I then tried the idea of cutting the font out from the repeat pattern. I've tried this twice on different areas of the pattern to see if it made any difference but on both occassions it doesn't work due to the gaps in the pattern. You can just read the text but not enough to make it a good design decision.
I thought I'd move away from the repeat pattern because this obviously isn't working for this element so I just decided to use the straight forward colours. The idea with this is that the letters would be cut out and attached to ribbon. There would be two banners with in the pack for each of the colours used in the pattern. I got this far with this idea and then decided that really it's a bit plain compared to the pattern design and theres so much more I could do with it to make it fit in.
I then came up with the idea of going back to basics and like with the pattern, hand rendered the typeface so it has sketchy edges because this will be more consistent with what I've already designed for this range.
I decided to apply colour in the same way that I have done with the Paperchase logo and also the invitation imagery design so that everything links together. I thought about the fact I could have a blue banner and an orange banner in this style or just a single blue and orange one. Although this is looking more like it's going in the right direction, I'm not sure about the format of the colours because some of the other elements of this project are a bit more minimal.
I decided to go for the two seperate banners to have more products within the range and took away the colour from the inside of the text. This looks so much better because not only does it look tidier but it now fits in with the exisiting products. The idea is that I will cut the seperate letters out and attach them to ribbon for them to be hung up. I'm pleased with this as an outcome because the decisions I've made one after the other have got me here so theres definite justification.
Yearbook; final quote typeface and layout.
I showed everyone in my team what I had been doing with the quotes and they agreed on the typeface I liked best and also the idea of having the quotes central. The one thing they did say was that I'd need to go back through and make sure the quotes read correctly in terms of the amount of text on each line etc. The other thing was to check the kerning and leading to make sure it looked right from a design prospective. Above are the quotes in the correct typeface and with all the suggested changes applied. I've quite enjoyed having this task to do because usually I don't really work with type.
Wednesday, 17 April 2013
Crit.
This was the first proper crit we've had on actual produced outcomes and I felt I had a substantial amount of work in order to get the relevent feedback I required. At this point I had products for some of my briefs and concepts set in stone for all of them as well as various design development so people could see the direction that my work is going to take. I had some specific questions I posted to people about which designs they preferred for various briefs as I'd kind of hit a brick wall with some of them. I feel overall, this crit was really useful and I got a lot out of it. The briefs I was stuck on can now be taken forward using the feedback I've been given. People also seemed to like the direction my briefs were going in so this was really good because at least I know they are working and will hopefully be successful. I filled out a sheet myself too just so I know exactly what I need to do next in order to move on with the briefs.
Tuesday, 16 April 2013
Tigerprint Colour; envelope development.
I decided to design the envelopes as part of this brief too because I thought it would be quite interesting if I could utilise the actual pattern design seeing as I spent quite a lot of time developing this. I've come up with designs where this could be applied in the center and simple full colour envelopes that match the colours used in the pattern.
I printed a couple of mock ups out for the envelopes to see which is going to be the appropriate size for my cards and make sure the net I've been designing with works. Had to do this a couple of times before I got the right one.
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